Case Study: AV Integration for Lanxess Experience Center, Thane

Client: Lanxess, Thane Industry: Specialty Chemicals Project Scope: End-to-End AV Solution for Experience Center and Meeting Rooms

Experience Center
Project Overview

Lanxess, a global leader in specialty chemicals, wanted to enhance its Experience Center in Thane, India. The objective was to create an immersive and interactive environment for clients and stakeholders. Visitors needed a space where they could explore Lanxess’s offerings through high-quality presentations, seamless video conferencing and dynamic digital displays. The team designed the new Experience Center to deliver engaging experiences while supporting effective business communication. Additionally, the facility needed to support town halls and internal gatherings with superior audio-visual capabilities.

Solution Delivered: Experience Center Setup

To ensure a seamless and engaging experience for visitors, we implemented a high-end AV solution comprising:

  • Microsoft Teams-Enabled PTZ Cameras: The team integrated these cameras to facilitate high-definition video conferencing, allowing global stakeholders to engage in real-time discussions with the on-site team.
  • Professional Audio System: A robust sound system was installed across the entire space, ensuring clear, high-quality audio for presentations, meetings, and large-scale gatherings. With Shure MXA920B-R Ceiling Microphones, Helvia – ZEUS 2240CA Power Amplifiers and 2-Way Open-Ceiling Speaker.
  • Surface Hub Pro Tablet: This device enables intuitive control over presentations and enhances collaboration by allowing seamless content sharing.
  • 110-inch LG Display: A large-format display was installed to serve as the centerpiece for corporate presentations, product showcases, and live demonstrations.
  • 55-inch Samsung Vertical Digital Signage Displays: Strategically placed throughout the Experience Center, these displays provide engaging and dynamic content, including promotional materials, product information, and corporate branding.
Experience Center
Medium-Sized Meeting Room Setup

For day-to-day internal meetings and smaller client engagements, we provided:

  • Poly X52 Video Conferencing Solution: A robust, all-in-one video conferencing system optimized for Microsoft Teams, delivering crystal-clear audio and video for enhanced collaboration.
  • Samsung Flip Digital Whiteboard: This interactive display enables teams to brainstorm, annotate presentations, and collaborate efficiently with remote participants.
  • Dual Display Setup: The integration of multiple screens ensures a more immersive meeting experience, allowing participants to engage with content more effectively.
Experience Center
Key Benefits

Enhanced Client Engagement: The Experience Center now provides an immersive platform for showcasing Lanxess’s capabilities to international clients.

  • Seamless Communication: The Microsoft Teams-enabled conferencing solution ensures efficient communication with global teams.
  • Scalable AV Infrastructure: The solution is designed for flexibility, allowing easy upgrades and future expansions.
  • Improved Internal Collaboration: The medium-sized meeting room setup enhances team productivity through interactive whiteboarding and high-quality video conferencing.
  • Future-ready: AV and digital displays empower the Experience Center for modern communication, branding, and dynamic business engagement.
Experience Center
Conclusion: A World-Class AV Experience at LANXESS Thane

End-to-end AV integration transformed LANXESS Thane into a cutting-edge hub, boosting client engagement and internal collaboration. Cutting-edge AV solutions enable LANXESS to showcase innovations, engage stakeholders, and host impactful, future-ready corporate events.

Showcases our AV expertise, aligning tech with goals to deliver immersive, customized, and connected corporate experiences.

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